Who: Cisco® and Best Practices in Corporate Communications (BPCC)
What: Web 2.0 has changed how businesses not only communicate with their customers, partners, and shareholders but also how a company communicates and collaborates with its employees. Communications is fast becoming a competitive advantage for companies to compete on a global basis.
The corporate communications team at Cisco and the organization Best Practices in Corporate Communications (http://www.bpincc.com/) invites you to join a global summit for communications professionals, journalists and bloggers to talk about the impact of new media in business communications.
Join us for a day of interactive discussions, best practice sharing, and expert speakers to learn how you can drive innovation and success using social networking and collaborative tools in your organization.
When: Tuesday, June 5, 2007, from 9:00 a.m. - 3:00 p.m. PT
Where: To attend live via webcast: http://newsroom.cisco.com/newmediasummit/2007/
|9:00-9:45 AM PT||Keynote: "The Social Media Explosion," |
Dan Scheinman, SVP and GM, Media Solutions Group, Cisco
|9:45-10:45||Measuring the ROI of Social Media|
|11:00-12:00||The Changing Media Landscape: Convergence of Traditional and New Media|
|1:00-2:00||Internal Collaboration Tools & Strategies:|
|2:00-3:00||Communicating in Virtual Worlds|
About Best Practices in Corporate Communications
Best Practices in Corporate Communications (BPCC) is a member-based service and benchmarking resource for over 50 Fortune 500-level member companies. BPCC provides the opportunity for these companies to exchange best practices relating to communications issues, to benchmark corporate communications practices, and to build corporate communications management and resources.