News Release

Cisco and Comcast to Host Live Discussion on Evolution of Customer Service

Company Executives Will Discuss the Role of Social Media in Customer Care, Provide Technology Demonstration
Aug 30, 2010

August 30, 2010

On Wednesday, Sept. 1, Martin Marcinczyk, Comcast vice president, National Customer Operations, and John Hernandez, Cisco general manager and vice president, Customer Collaboration business unit, will host a virtual discussion. Topics will include:

  • The evolution of the traditional contact center into a more collaborative environment.
  • The increasing use of social media tools such as Facebook and Twitter to track customer satisfaction.
  • How the use of customer collaboration tools can help businesses forge deeper customer relationships, strengthen brand loyalty, and generate additional revenue.
  • Detailed case scenarios from Comcast (including the "Comcast Cares" program), showcasing how they have used customer collaboration tools to improve efficiencies and lower costs.


  • Martin (Marty) Marcinczyk, vice president, National Customer Operations, Comcast
  • John Hernandez, general manager and vice president, Customer Collaboration business unit, Cisco


  • Wednesday, Sept. 1
    9 a.m. PT/noon ET


  • Click  to watch the keynote streamed live or on replay, to hear Marcinczyk and Hernandez discuss how Comcast and Cisco are enhancing customer interactions and collaboration.
  • Attendees are encouraged to register with a user name and password on Ustream so they can ask questions; attendees can also log in using their Twitter or Facebook account to ask questions.

For more information about Cisco's collaboration news and activities, visit the Collaboration Blog or follow us via Twitter @CiscoCollab.

Tags / Keywords:

Customer collaboration, Comcast cares, enterprise social software, collaboration, enterprise 2.0, contact center, collaboration, customer service, Ustream, productivity, Facebook, Twitter.

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About Cisco Collaboration

From award-winning IP communications to mobility, customer care, Web conferencing, messaging, enterprise social software and interoperable telepresence experiences, Cisco brings together network-based, integrated collaboration solutions based on open standards. These solutions, as well as services from Cisco and our partners, are designed to help promote business growth, innovation and productivity. They are also designed to help accelerate team performance, protect investments, and simplify the process of finding the right people and information.