Media Advisory

WHAT:Cisco invites you to attend a press briefing where executives will discuss key technology markets driving productivity and profitability in the current economy. Join Cisco's Mike Volpi, senior vice president and chief strategy officer, and Charlie Giancarlo, senior vice president, commercial line of business as they discuss and demonstrate the benefits of key technologies: wireless networking and long reach Ethernet.

WHEN:	Thursday, May 17, 2001 10:15am - 1:00pm (PST)
AGENDA:	9:30am-10:00am - Registration/Continental Breakfast 10:00am-11:00am - Mike Volpi presentation and Q&A 11:00am-11:45am - Charlie Giancarlo, presentation and Q&A 11:45am-12:15pm - Demo 12:00pm- 1:00pm - Lunch (provided)
WHERE:	Cisco Headquarters, Building 10, Executive Briefing Center 300 W. Tasman Drive San Jose, Calif.

For a live audio webcast of the presentations, please go to www.cisco.com/go/innovation.

REGISTER:Press and industry analysts may register to attend by contacting Carrie Hoffman, Cisco Systems, Inc., cahoffma@cisco.com or (408) 527-7505. Please provide your name, publication, phone and e-mail address.

CONTACT: For more information, please contact Mojgan Khalili, Cisco Corporate PR, mkhalili@cisco.com or (978) 244-3022.