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Executive Biography



Geoff Lawrie

Country Manager, New Zealand
Cisco





Geoff Lawrie is the country manager for Cisco in New Zealand operations. Mr. Lawrie reports to Les Williamson, Cisco Australia and New Zealand managing director.

Mr. Lawrie has more than 25 years experience in the technology industry in New Zealand and the Asia Pacific region. Prior to joining Cisco, Mr Lawrie was working as a consultant, providing business development and capital market services to innovative, growing companies in the New Zealand technology sector. He was previously the managing director of GDC Communications Ltd, a telecommunications and IT services company. Prior to that role, Mr Lawrie was managing director of Microsoft's operations in New Zealand for several years.

Mr. Lawrie holds a Bachelor of Commerce degree in Management and Marketing from Otago University, which he has supplemented with post graduate study courses in management and finance at Macquarie University in Sydney and Columbia University in New York. He has been a board member of ITANZ (Information Technology Association of New Zealand) and ITAG (the Information Technology Advisory Group to the government), and actively supported the Knowledge Wave initiative, education sector programs and a number of government-led initiatives which focused on technology growth and innovation.